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MRI National Spring 2005 Fact Sheet

  MRI
SPR' 05
(000)
MRI
FALL '04
(000)
Change        
MEDIAN AGE 40.1 38.8 1.3        
MEDIAN HHI $64,026 $62,845 $1,181        
MEDIAN IEI $37,860 $37,610 $250        
 
  AUDIENCE COMPOSITION INDEX
  MRI
SPR' 05
(000)
MRI
FALL '04
(000)
% CHG MRI
SPR' 05
(%)
MRI
FALL '04
(%)
MRI
SPR' 05
MRI
FALL '04
 
ADULTS 20,988 20,055 4.7% 100.0 100.0 100 100
MEN 16,338 16,016 2.0% 77.8 79.9 162 166
WOMEN 4,649 4,038 15.1% 22.2 20.1 43 39
Age
AGE 18-24 4,055 3,757 7.9% 19.3 18.7 149 145
AGE 25-34 4,339 4,701 -7.7% 20.7 23.4 113 127
AGE 35-54 8,944 8,263 8.2% 42.6 41.2 108 104
AGE 55-64 2,147 1,996 7.6% 10.2 10.0 78 77
AGE 65+ 1,502 1,337 12.3% 7.2 6.7 44 41
AGE 18-34 8,394 8,458 -0.8% 40.0 42.2 128 134
AGE 35-49 7,003 6,398 9.5% 33.4 31.9 109 104
AGE 50+ 5,591 5,198 7.6% 26.6 25.9 70 68
AGE 25-49 11,342 11,099 2.2% 54.0 55.3 110 112
AGE 25-54 13,284 12,964 2.5% 63.3 64.6 109 111
Education
GRAD COLL+ 6,437 6,015 7.0% 30.7 30.0 123 121
ATT/GRAD COLL+ 13,235 12,239 8.1% 63.1 61.0 121 118
Occupation
EMPLOYED 16,227 15,408 5.3% 77.3 76.8 121 120
PROFESSIONAL 2,991 2,858 4.7% 14.3 14.3 108 113
MGMT/BUSINESS/FIN. 2,444 2,497 -2.1% 11.6 12.5 125 126
PROF/MGRL 5,435 5,354 1.5% 25.9 26.7 115 118
NOT EMPLOYED 4,761 4,647 2.5% 22.7 23.2 63 64
Household Characteristics
HHI $100,000+ 5,552 4,799 15.7% 26.5 23.9 143 135
HHI $75,000+ 8,850 8,102 9.2% 42.2 40.4 134 131
HHI $60,000+ 11,097 10,478 5.9% 52.9 52.3 124 124
HHI $50,000+ 13,001 12,332 5.4% 61.9 61.5 120 120
HHI <$50,000 7,987 7,723 3.4% 38.1 38.5 79 79
 
ANY CHILDREN 9,884 9,531 3.7% 47.1 47.5 114 115
OWN HOME 14,395 13,942 3.2% 68.6 69.5 97 97
 
WHITE ONLY 15,532 14,418 7.7% 74.0 71.9 96 93
AFRICAN AMERICAN ONLY 3,050 3,028 0.7% 14.5 15.1 130 135
OTHER RACE 2,407 2,609 -7.7% 11.5 13.0 97 113
HISPANIC 2,359 2,673 -11.7% 11.2 13.3 91 108