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Garth
Brooks sounds more like a major league general manager these days
than a country music superstar.
"Injuries
have been killing us," says the longtime baseball fan. "Losing Jason
Kendall hurt a lot, and Bonds and Gwynn were out."
Now, Brooks isn't assessing his Rotisserie League team. He's talking
about three participants in his new charity, the Touch 'em All Foundation.
The organization enlists major league players to donate money based
on their performances: $1,000 per home run, $300 per save, $100
per hit or pitcher's strikeout, etc. Touch 'em All assigns each
player an entertainment celebrity, ideally of the player's own choosing.
The celebrities and a corporate sponsor still to be announced match
the players' donations. Starting in January, funds will be dispersed
biannually to children's charities focused on educational programs,
health care services and inner-city outreach.
"Kids
are the last picture of innocence, and that's what charity should
be about," says Brooks, the father of three daughters. "One hundred
percent of the money generated on the field goes to the kids. That's
not a goal, it's a rule. We'll find ways to privately fund the foundation's
overhead."
Touch 'em All refers to a player hitting a home run, but in this
case the phrase has a double meaning. "Garth and I spent eight months
talking about a charity," says foundation president Bo Mitchell,
son of ex-major leaguer Dale. "Garth wanted to touch as many kids
as possible. He wanted to touch them all. As soon as I said that,
I knew we were on to something."
Brooks and Mitchell formed the Denver-based foundation in January
and designated a steering committee that includes major leaguers
Wally Joyner and Brian Hunter and former player Harold Reynolds.
To help launch the charity, Brooks attended spring training with
the San Diego Padres. America's alltime top-selling solo artist
even skipped the Grammy Awards to stay at camp.
He left his cowboy hat and boots in his locker, dressed out and
didn't expect any special treatment," says Padres first baseman
Joyner. "It was great to get to know him as a normal guy."
Brooks got only one hit, but he made friends throughout the game.
Meanwhile, the Touch 'em All staff visited every training camp in
Arizona and Florida, signing players to pledge forms to support
the foundation's inaugural year.
Touch 'em All has doubled its start-up goal of 35 players, including
superstars Kevin Brown, Roger Clemens, Ken Griffey Jr. and Larry
Walker, and already had raised more than $1 million by the All-Star
break. The foundation continues to round up celebrity partners.
Brooks himself is matched with Clemens, David Wells and several
others, though he would willingly give up a few of his big names
to fellow entertainers.
"I'll pick anybody," he says. "It doesn't matter where the money
comes from. The celebrities are watching the box scores to see how
much they'll have to write checks for. It's making America's pastime
count for every swing."
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