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SPECIAL ANNIVERSARY OFFER: Now you can own an original first issue of Sports Illustrated! |
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New York, NY, November 12, 2003 - This week's SPORTS ILLUSTRATED features sports in the state of Washington, as a part of the 50 state-specific sections that are being published in the magazine in conjunction with SI's yearlong 50th anniversary celebration. Identifying rowing as an event unique to the state, the six-page feature also includes an accompanying essay by former Washington State quarterback Drew Bledsoe, plus a wide range of facts, figures and photographs highlighting the most memorable moments and personalities that have shaped the Evergreen State's sports landscape. The Washington edition hits newsstands beginning today Wednesday, November 12, 2003 . Newsstand copies in Washington feature a cover-flap identifying the special Washington section. Highlights from the special section include:
SI's 50th Anniversary program, America's Sports Illustrated: 50 Years, 50 States, 50 Sports, is a wide-ranging multimedia platform that is the most ambitious initiative in the history of the franchise. The grassroots effort is a year long celebration of sports in America and will continue through July 2004, is a yearlong celebration of sports in America. It will include editorial coverage in the magazine and online, a community sports outreach campaign with YMCA of the USA and National Recreation and Park Association, as well as The Toyota Presents Sports Illustrated's 50th Anniversary Tour that is traveling to unique sports events in cities and towns throughout the country. SI's actual 50th anniversary date is August 16, 2004. Toyota is the presenting sponsor of the Tour; Best Buy , MassMutual Financial Group and Starter are program sponsors. Contacts: Danny Ferrauiola/Edelman (212) 704-8299 Michelle Naughton/Edelman (212) 642-7796 |
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