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SPORTS ILLUSTRATED FEATURES STATE OF MISSOURI NEXT IN SERIES OF 50 STATE-SPECIFIC WEEKLY SECTIONS
New York, NY, August 5, 2003 This weeks Sports Illustrated features sports in the state of Missouri, marking the fourth of 50 state-specific sections to be published in the magazine as part of SIs yearlong 50th anniversary celebration.
Profiling the Show-Me State Games in Columbia as an event unique to Missouri, the six-page section also includes an accompanying essay by Missouri native and SI senior writer John Garrity , and a wide range of facts, figures and photographs highlighting the most memorable moments and personalities that have shaped Missouris sports landscape. As with the MO section, SI features one of the 50 United States each week for 50 weeks and celebrates a sport or sporting event unique to that state.
The Missouri section is featured next in the 50 state-specific series to be published in conjunction with SIs 50th Anniversary. The magazine will hit newsstands on Wednesday, August 6, 2003 and copies in Missouri issue will feature a cover-flap identifying the special Missouri section.
Highlights from the special section include:
*Complete poll results and essay by John Garrity to follow.
SIs 50th Anniversary program, Americas Sports Illustrated: 50 Years, 50 States, 50 Sports , is a wide-ranging multimedia platform that is the most ambitious initiative in the history of the franchise. The grassroots effort, which was launched in July 2003 and continues through July 2004, is a yearlong celebration of sports in America. It will include editorial coverage in the magazine and online, a community sports outreach campaign with the YMCA and National Recreation and Park Association, as well as The Toyota Presents Sports Illustrateds 50th Anniversary Tour that will travel to unique sports events in cities and towns throughout the country. SIs actual 50th anniversary date is August 16, 2004. Toyota is the presenting sponsor of the Tour; Starter and Best Buy are program sponsors.
Contacts: Rick McCabe (212) 522-1375, Sports Illustrated Julie Sprich (212) 522-9511, Edelman