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SPECIAL ANNIVERSARY OFFER: Now you can own an original first issue of Sports Illustrated! |
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SPORTS ILLUSTRATED FEATURES STATE OF PENNSYLVANIA IN SERIES
OF 50 STATE-SPECIFIC WEEKLY SECTIONS
SI Senior Writers and Pennsylvania Natives Michael Bamberger and Austin Murphy Square Off in a Philadelphia vs. Pittsburgh Duel
Profiling the Little League World Series in Wiiliamsport as an event unique to Pennsylvania, the six-page section also includes dueling essays by SI senior writers Michael Bamberger of Philadelphia and Austin Murphy of Pittsburgh, and a wide range of facts, figures and photographs highlighting the most memorable moments and personalities that have shaped Pennsylvanias sports landscape. As with the PA section, SI features one of the 50 United States each week for 50 weeks and celebrates a sport or sporting event unique to that state. The Pennsylvania section is one of 50 state-specific sections to be published in conjunction with SIs 50th Anniversary. The magazine will hit newsstands today and copies in Pennsylvania will feature a cover-flap identifying the special Pennsylvania section. Highlights from the special section include:
SIs 50th Anniversary program, Americas Sports Illustrated: 50 Years, 50 States, 50 Sports , is a wide-ranging multimedia platform that is the most ambitious initiative in the history of the franchise. The grassroots effort, which was launched in July 2003 and continues through July 2004, is a yearlong celebration of sports in America. It will include editorial coverage in the magazine and online, a community sports outreach campaign with the YMCA and National Recreation and Park Association, as well as The Toyota Presents Sports Illustrateds 50th Anniversary Tour that will travel to unique sports events in cities and towns throughout the country. SIs actual 50th anniversary date is August 16, 2004. Toyota is the presenting sponsor of the Tour; Starter and Best Buy are program sponsors. Contacts: Rick McCabe (212) 522-1375, Sports Illustrated Julie Sprich (212) 522-9511, Edelman |
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