Only Mark Cuban could make enemies of the soft-serve ice cream community. Last week the NBA fined the Mavericks owner $500,000 (a league record), in part for saying that director of officiating Ed Rush "might have been a great ref, but I wouldn't hire him to manage a Dairy Queen." The chain challenged Cuban to manage one of its franchises for a day. Cuban responded by saying he hadn't meant to disparage Dairy Queen and that he'd be happy to step in for a stint serving Blizzards.
Below we compare Cuban's typical game-day schedule—which he provided to us—with a breakdown of an average work day for a Dairy Queen manager.
Read e-mails and browse through business-related websites.
Go through snail mail.
Deal with the issues of the day; talk to various business managers.
Go to American Airlines Center and talk to coaches.
Walk around to see what's I going on.
Watch the game.
Eat from the buffet in the locker room. Talk to the players and coaches about the game.