Sportscasters aren't exactly camera shy, a fact that FHM is happily exploiting by turning on-air analysts into pinups. Last year the laddie mag landed CBS's Jill Arrington for a provocative photo spread. ( CBS sideline reporter Bonnie Bernstein did an interview for its April 2003 issue but remained strictly in working gear.) Now FHM's October issue features seven photos of ABC's new Monday Night Football sideline reporter Lisa Guerrero clad alternately in black and white lingerie. The next slice of cheesecake? Jillian Barberie, a "weather reporter" for Fox NFL Sunday, will appear in the December issue. "After Lisa's photo shoot we heard from Jillian," says FHM editor-in-chief Scott Gramling. "If you thought Lisa's photos were hot, you should check out the ones we have of Jillian." No word on whether a Jim Gray lingerie pictorial is in the works.
?Tennis fans will see Serena Williams in a new light next month when she appears in the Showtime series Street Time, which focuses on ex-cons and their parole officers. Williams (who was wrapping up her scenes when she received the news of the death of her sister Yetunde) plays a track and field star who goes to jail after being used as an unwitting drug courier by her boyfriend. Inside, she's injured in a gang fight, a plot twist that director Marc Levin added to accommodate Williams's recent knee surgery. Everyone knows Williams can carry a scene on the court, but how deftly does she tread the boards? "We have been pleasantly surprised," says Levin. "Obviously, she's untrained, but she does have natural talent." The episode is set to air on Oct. 22.
?"We've always considered ourselves rock and roll football," says Arena Football League commissioner David Baker. Well, his league now rocks a little harder with the news that Jon Bon Jovi will be a part owner of the expansion Philadelphia Soul. The motivation of the lifelong Giants fanatic (SI, Aug. 18) was simple. "Like every true football fan I go into mourning the day after the Super Bowl," Bon Jovi says. Baker, who was initially skeptical of the idea of a rocker owning a team, was won over when Bon Jovi flew him to a concert in Cleveland and he saw how hard Bon Jovi worked to entertain his fans. "Our goal is to be the most fan-friendly league," says Baker. "And if you look at his concert, you see he feels the way about his fans the way we feel about ours." Just don't expect Bon Jovi—who is partners with Philadelphia businessman Craig Spencer on the deal, the terms of which have not been announced—to emulate his pal Bill Parcells and start making football decisions. "My intentions are to be selling Coke in the aisles, selling T-shirts in the stands and parking cars before the game," he says. "We'll leave the football operations to the football guys."
? Marshall Faulk and Nelly, quite possibly the last two people in the U.S. not to have appeared on a reality show, finally took the jump. They teamed to do a pilot episode that aired last Friday night on Fox Sports Net Midwest. The show trailed the Rams' running back and the rapper in Nelly's hometown of St. Louis, including a visit to the Rams- 49ers game on Sept. 14 at which Nelly chatted with presidential candidate Rep. Richard Gephardt (D., Mo.). The pilot episode was successful—and really, how couldn't it have been?—and the half-hour show is to become a weekly series.