Several things appear to be significant. First, of course, is the limited number of games in 1958 as opposed to 1950; second, notice there is no eastern team for eastern fans; and third, I don't believe that Westchester, New Jersey and parts of Connecticut will be too interested in a high school game on Long Island.
With wire TV (that's a TV signal brought into the set via wire—which is practical, economical and does not need FCC approval) a whole series of neighborhood TV setups could be operated throughout the Greater Metropolitan area. There might be 25 different wire TV systems operating around the area. Each of these systems might have 25,000 to 50,000 subscribers. Each of these subscribers would be getting three channels on his wire system in addition to the seven channels he is now getting by air.
Let's call these three extra channels 6A, 6B and 6C (because in the metropolitan area you would use 6). With this kind of a wire system it would be possible for many of the college games that are now not appearing on TV to appear on a pay-as-you-see basis because the NCAA, which is now regulating football telecasting, has indicated that if and when pay TV comes football can afford to go back on the air.
But consider the other advantage of these 25 systems in a metropolitan area like New York: 6A might be carrying a big national game like Ohio vs. Illinois, 6B might be carrying Columbia vs. Army, and 6C in Baldwin, Long Island might be carrying the local Baldwin game; but the wire system up in Westchester might be carrying the other two collegiate games and on 6C the neighborhood game between Pelham and Mount Vernon.
Pay TV, instead of taking away programs that the people are now getting (and they're not getting as much as they used to), would be adding programs not only of national and regional importance but also of neighborhood importance. The big national game of the day might cost $1, the regional game 50�, and the high school game could be 10�, or even be free.
Football is going off the air because free TV can't afford it.
Beverly Hills, Calif.
?Mr. MacNamara's persuasive argument stems from a sporting and business interest in the wire pay-as-you-see system he describes.—ED.
THE RIGHT MOMENT
I'd like you to know how much I appreciated the wonderful caption you carried with my golf picture ("The Picture to Beat in 1959," SI, Jan. 12).
The gallery following Doug Sanders had been growing steadily all day and, when he reached the 18th green, the tension was felt by everyone.
When he finally stroked the ball it was one of those rare moments in a photographer's life when he knows the ball is hit true and if he can hold his trigger finger till the right moment everything is going to explode and make that picture he has always dreamed of getting.
DAVID F. SMITH