"The Russians have just won their 58th gold medal. And now for a rallying word from Richard Nixon."
The first of those sentences is without a doubt unduly pessimistic. But the second one isn't. Nor, most likely, is this:
"It's time-out on the field, and time for the politics of happiness."
Mr. Nixon's presidential campaign has bought a one-sixteenth share of the advertising time—to be taken out in 60-second spots—during ABC-TV's big two-week coverage of the Olympic Games. Vice-President Humphrey's campaign is considering whether or not to buy time on ABC's college football telecasts this fall.
An ABC spokesman says he believes that no politician has helped sponsor televised sports before. ABC had to get approval for the idea from the NCAA, the Olympic Committee and its other Olympic advertisers. The network says that as long as time is available, the door is open to other candidates as well.
ROOTERS OR PIGS
American soccer promoters won't understand this, but a Mozambique soccer team recently took some extreme measures to avoid a crowd. Their soccer fans had been getting out of hand, so the Massinga team met the visiting Nabalane Rangers on a secret site.
However, a few thousand rioting rooters might have caused less trouble. To begin with, the game was delayed 30 minutes while the players filled up holes dug in the field by wild pigs. Then there was a 20-minute interruption because one of the spectators who did show up objected to other fans standing on his father's grave. Then the game was called because of darkness—and the unsettling proximity of the graveyard.
When the players turned up the next morning to finish the game they found the wild pigs had dug in again. The holes were filled, the game was completed and Massinga won. Some say the score was 5-0, others say it was 3-0.