In recent seasons the Boston centerfielder, surround ed as he was by Carl Yastrzemski in left and Tony Conigliaro in right, has had trouble gaming recognition. Not only did they hit a pile, but their nick names—Yaz and Tony C—made the man in center seem like just another guy named Smith And for his first two years in the majors that is exactly what Reggie Smith was. The switch-hitting Louisianian averaged 253 and distinguished himself only by having the best arm in the American League Bui this year, with three-time batting champ Yastrzemski hitting 39 points below his career average and Conigliaro being platooned. Smith is the big name in the Red Sox' outfield While running a con secutive-game hitting streak to 19 last week, the 24 year-old had 15 hits in 32 at bats to raise his season's average to 343, second best in the league He already has 19 home runs, four more than he hit in either of his other years, and 63 RBIs, only six short of his total all last season "I've never been in a streak like this even in the minors," Smith says "And here's the thing I think I can hit this way all the time " Abounding confidence like that was not Smith's strength in the past. As a youngster, he turned himself into a switch hitter because he was discouraged with his natural, right-handed swing. This season the only one distraught when Smith steps up right-handed is the opposing pitcher. He is hitting .414 as a righthander. A karate expert and an enthusiastic horseman, Smith occasionally shows up at Fenway Park in a cowboy hat and boots. In other years such accouterments might have seemed ostentatious for a nameless outfielder. But not now, with Smith riding high.