There is some question in my mind whether a swimsuit fashion layout is pertinent to the content and purposes of SPORTS ILLUSTRATED. There is no question in my mind that your lead picture (page 35, Jan. 12) is not.
In my opinion this type of thing prostitutes your fine magazine in the same way that similar content is prostituting otherwise excellent movies, books, etc. Quite simply, it downgrades the quality of your publication.
I think the editor who approved the inclusion of this picture demonstrates a complete lack of judgment of the type of content that holds and attracts your readers.
Our heartiest congratulations to SI and Bob Ottum for the refreshing article about exotic Hawaii. Although preoccupied with the pictures, we found the article a relaxing interruption of our otherwise strenuous final week. We know that a great number of critical letters will pour in, so we thought that we would say 81 guys are loving the article. Just as sports-minded as any of the SI readers, we are eagerly awaiting the next scandalous issue. Our nominee for Sportsman of the Year is Bob Ottum.
ALPHA KAPPA LAMBDA
University of Kansas
I greatly enjoyed the Hawaiian swimwear article in your Jan. 12 issue, particularly the picture of Ann Peterson on page 41. It is refreshing to see an all-American girl doing some modeling for a change. If you keep it up you may put those skeletons in Vogue and McCall's out of business.
I was very disturbed by the bathing suit display. I can understand the sports fashion value of the article, but was it necessary to exhibit the fashion trends in such a shockingly suggestive manner?
I, for one, refuse to patronize such an action.
MARSHALL S. FRITZ
OFFENSE, PAST AND FUTURE
While I was reading your Jan. 19 account of the Super Bowl (Wham, Bam, Stram!), I came upon this quote from Hank Stram: "This game will match the offense of the future against the offense of the past."
Well, Mr. Stram was forgetting that he has a formation called the Model T.
The Vikings may have discovered America, but the Chiefs were already here.
Kansas City, Mo.