Saturday came up bright and, of course, hot, and the first item of business was a 60-float parade up Broadway. The parade marshal was Center Bill Pierson of San Diego State, who several weeks before had stood a three-hour watch to protect the American flag from 150 students protesting the Cambodian invasion. That night, just before kickoff, Pierson led the crowd in the pledge of allegiance, Ohio State's Otis delivered the invocation and Texas Tech's own Richard Campbell sang the national anthem.
The first half was a delight, ending in a 21-21 tie. The East star was Gordon Slade, an underrated quarterback from Davidson, who ran for one touchdown and passed to Michigan State's Frank Foreman for the other two. For the West, San Diego State Quarterback Dennis Shaw's pass to Arizona's Ron Gardin had accounted for the tying touchdown as time ran out, but the play that really aroused the crowd came when Campbell, the singer, blocked a punt off the foot of Indiana's John Isenbarger, did a graceful pirouette and fell on the ball in the end zone.
The teams traded touchdowns early in the last half, but when Boston University's Bruce Taylor scored on a 42-yard pass interception with 4:15 to play, the East seemed to have it in the bag. It did, but only because Gardin, with 37 seconds to go, stumbled just short of the goal after catching a Shaw pass in the clear.
The game, lasting almost four hours, was much too long, and at the end two banks of lights went out atop the press box, but at least one fan was so pleased with everything that he was already thinking about next summer's All-America. "You know," he said, "this could even be bigger than the Fat Stock show in Fort Worth. This could really put Lubbock on the map."