Maybe it began with Custer or Cody (who borrowed the idea from the Indians) or about the time Kit Carson showed up in all that fringe, but American men began wearing leathers a long time ago and have been wearing them ever since for things that count, like getting out of town and into the country. Each season someone adds a fancy touch or two but the basics stay the same: rugged clothes that stand up well for everything from shooting to riding to just knocking around, and they go best in a Western setting such as Sun Valley, which is the big Idaho granddaddy of all resorts. When more than 150 top shooters showed up there recently for the 22nd annual Shoshone Indian Pow Wow, everybody had the Western idea, from hosts Bill and Anne Janss, lower left on the opposite page, to champion marksman Ken Jones, at ease below and shooting on the next page. Those Indians must have been right all along.
WELL SUITED UP: Sun Valley hand Rick Denton rides in a leather-and-suede coat at left, then switches to a fringed vest to meet Linda Gottschalk, opposite page, upper left. At far right, Ski Instructor Rudi Erler, with shooter Paul Baum, wears fringed jacket and cowboy boots. Easy-swinging togs are best for shooting, like the suede-front vest worn by Jones, below, or his pigskin shirt, far right. Jones was 1966 world clay-pigeon team titlist.
On the sidelines at the shoot, Idahoan Jack Hemingway, with daughter Margot, at upper left, wears a cowhide bush coat. At right, Janss, with gun-club director Ben Hurtig, chose a calfskin shirt for comfort: and loading up at left below, competitor Tom Peterson wears a belted leather coat. Showing off the youthful applications, right, are Erler and Gottschalk.
On the first page, Denton's coat is by Hardy Amies USA, $190 at Whitehouse & Hardy stores, New York. Jones' vest is by Pendleton, $20 at the Bon Marche, Seattle. On the following page, Gottschalk's poncho and Denton's vest are by El Toro Bravo, $55 and $35 at Joseph Magnin, California and Nevada. Erler's jeans are by H. D. Lee; the jacket is $45 at Sears. Janss' suede sport coat is by Bert Paley, $125 at Filene's, Boston and branches; Anne's outfit is from The Avventura, Sun Valley. Jones' pigskin shooting shirt is from Copenhagen, $115 at Saks Fifth Avenue, New York. On the page opposite, top left, Margot Hemingway's wool poncho is by Jantzen, $20 at Donaldson's, Minneapolis. Her dad's bush coat is by Bert Paley, $160 at Filene's, Boston; his brush trousers are $32.50 at Abercrombie & Fitch, New York. Top right: Hurtig's twill and suede-trim shooting coat is $150 at Abercrombie & Fitch, and Janss' calfskin shirt, by Bill Blass for PBM, is $250 at Bonwit Teller, all stores. Lower left: Peterson's coat is by Pierre Cardin, $200 at Ultimo, Chicago. At lower right, Erler's lambskin sport coat is by Breier of Amsterdam, $90 at Wolff's Clothiers, St. Louis. His reptile-print velvet slacks are by Bill Blass for PBM, $69.50 at all Bon wit Teller stores. Linda's stenciled leather slacks, sweater and boots are by Head Ski & Sports Wear, $200, $20 and $30 respectively, at Pepi Sports, Vail, Colo.