Thus it is not astonishing to realize that the men who have been coaching these schools are pretty much the top men in the profession; that their personalities virtually dominate the college game. And have. And perhaps will. They are the Knute Rocknes, the Amos Alonzo Staggs, the Fielding H.Yosts of today.
Coaching images are not quickly gained, even if that is what a man has in mind (and none admit they do). Something more than just winning is required, although victories must be heaped up first or the coach may find himself selling encyclopedias. The image builds with seasons of success, loitering in the Top 10, going to bowls, concocting colorful terminology, producing All-Americas. Slowly a mystique arises. The coach's ideas begin to sift across the land, and contemporaries within the profession begin to copy his techniques and his organizational methods: his Veer, his Monster, his Split-Six, his Wishbone. Gradually, the football fan begins to absorb the coach's wisdom. In reverent tones from others within the business and encircling it, the fan hears:
"Ara always finds a quarterback."
"Devaney gives you a lot of different offensive looks."
" McKay builds from defense."
"Darrell can throw if he has to."
"You'll never see Frank neglect the kicking game."
"When Woody has good tackles and a fullback..."
"Bear can adjust."
"Shug's teams don't quit."