AWARDED: The 28th NFL franchise, for $16 million, to SEATTLE, where a new domed stadium is under construction. The latest expansion team is scheduled to begin play in 1976.
HIRED: By the ABA Denver Rockets, CARL SCHEER, 37, as general manager, and LARRY BROWN, 33, as coach, to replace Alex Hannum. Both come from the Carolina Cougars, a doubtful starter in the league's 1974-75 franchise lineup.
HIRED: By the NHL expansion Kansas City Scouts, BEP GUIDOLIN, as coach, after his resignation from the Boston Bruins.
HIRED: TOM MESCHERY, 35, as assistant coach of the NBA Portland Trail Blazers, under new Coach Lenny Wilkens. Meschery played 10 years with Philadelphia, San Francisco and Seattle.
HIRED: RUDY HUBBARD, 28, backfield coach and former halfback at Ohio State, as head football coach at Florida A&M, succeeding Jim Williams.
RENEWED: For the third season, NBC's television coverage of NHL games, after serious deliberations about dropping the sport because of poor ratings (SI, May 20).
RETIRED: Philadelphia Flyers All-Star Defenseman BARRY ASHBEE, following an eye injury suffered in an NHL semifinal Stanley Cup game against the Rangers.
SELECTED: A name for the New Orleans entry in the NBA, the JAZZ; and team colors, gold, purple and green, symbolic of Mardi Gras.
DIED: KNIGHTLY WAY, richest and fastest 3-year-old colt trotter of 1973, earning $260,237 in his brief career, and winning both the U.S. Harness Writers' Trot and the Dexter Cup last season; of unknown causes; at Roosevelt Raceway.