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THE JUICE ON A JUICY ROAD
Edwin Shrake
August 19, 1974
Has any athlete ever capitalized on his fame like O.J., star of screen, banquets and shopping centers? Cheered by flacks and sales reps, he scores for shades, shoes and toys
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August 19, 1974

The Juice On A Juicy Road

Has any athlete ever capitalized on his fame like O.J., star of screen, banquets and shopping centers? Cheered by flacks and sales reps, he scores for shades, shoes and toys

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"Where you going now? To lunch?" O.J. yelled after the woman and laughed.

"That's O.J. Simpson there," another woman said.

"Which one? How can you tell?"

"He's, uh, well, he's the only, uh...."

Right. The other blacks at Crest Hills Country Club that day were cutting grass or polishing shoes in the locker room.

O.J. played six sets of tennis with the toy people in the next four hours while Marguerite went shopping with Mrs. Lillian Loomis, Bernie's wife. Then O.J. walked outside to look for a ride back to the motel. About a dozen toy people followed him.

"Hey, Juice. What say, Juice?"

"It's cool," said O.J.

"I didn't mean anything by that, O.J. Just trying to make a witticism."

"I said it's cool, man."

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