As loyal A's fans who have been through the ups and downs of the Oakland franchise, we found it refreshing to finally read an accurate account of the Oakland tragedy (They're Just Mad About Charlie, May 21). Ron Fimrite hit the nail on the head when he pointed out that Charles O. Finley has no promotion campaign whatsoever for the A's. We A's fans are even subjected to a San Francisco Giants billboard right by the Oakland Coliseum that says CATCH US AT CANDLESTICK. Talk about promotion!
Bay Area fans shouldn't blame the A's players for Finley's apathy. The team, though young and inexperienced, has played some exciting baseball and could blossom with time and fan support. If Finley would only sell the team to local owners who would promote it and be a part of the Oakland community, the A's could outdraw the "other team across the Bay."
San Jose, Calif.
How can Charles O. Finley be sued for lack of promotion? In the last 10 years nobody has promoted major league baseball more than Finley. In the early '70s, when pro football was becoming the national pastime, Finley brought baseball back to center stage. He introduced the baseball world to bright-colored uniforms, Mustache Day, ball girls, a mule and even Reggie Jackson as a designated hitter. He also was a pioneer advocate of nighttime games on weekdays during the World Series, so the working population could enjoy the whole Series. During its glory days, no team ever received more press coverage than the world champion A's.
For all of this, the people of Oakland have never been baseball fans. They never really supported the A's even when they were champs, so why should they be so concerned now? Why should Finley build a new championship team?
PAUL K. CROSS
Ron Fimrite sneers at the "anachronistic pearls" of the Oakland A's No. 1 announcer, Red Rush. If Fimrite wants to experience total frustration as a member of the radio audience, he should come to San Diego and listen to Jerry Coleman. Maybe we can trade for Red.
DANIEL S. DAMERON
Although the city of Oakland may not be able to rid itself of Charlie Finley (or vice versa), as far as I'm concerned it can send Red Rush back to Chicago anytime. During this past college basketball season, Red did a fantastic job of handling DePaul basketball games on radio. And judging by your sampling of his colorful baseball commentary, Red would also be a welcome addition to the Chicago baseball scene.
Tom Cousineau ("You Made a Wise Choice," May 21) won't have any identity problems in the NFL. His first tackle for the Buffalo Bills will send repercussions rocketing throughout the league. Hats off to Douglas S. Looney for providing a bit of insight into football's next Dick Butkus.
After reading the article on Tom Cousineau, I can understand why Woody Hayes wants to punch football players.
ELIZABETH ANN MURRAY
Valley Cottage, N.Y.
Thank you for the beautiful article on one of my favorite people, Giorgio Chinaglia (I Am Giorgio Chinaglia! I Beat You! May 21). However, J. D. Reed made a mistake when he stated that Lazio is "the oldest team in the soccer-mad country [ Italy]."
The oldest team in Italy is the Genoa 1893, born that year as Genoa Cricket and Football Club. While their ships were being loaded, English sailors used to kick a ball around on the Genoese waterfront and that is how the game really got started in Italy.
JOHN C. CARLI