quietly, coolly. "My job is a simple one," he says. "To amplify,
clarify, punctuate and not intrude, because it's a visual medium." Jackson
keeps his own notes, looking for the teams' tendencies and weaknesses. He is
liked by his associates ("We would kill for him," says Director Andy
Sidaris) because he isn't a prima donna, takes direction well and, says
research man Jerry Klein, "isn't quick to put the blame for mistakes on
A few years ago
sidelines reporter Jim Lampley told of charges that Oklahoma had been spying on
Texas during practices in the week preceding their game. When Jackson came back
on the air after hearing Lampley's remarks, he said, "That might be true
and it might not be true, but you still got to come down the chute."
"I don't know
that I played it down," Jackson says of the incident now, "but that
kind of thing had been done for a long time, by Fielding Yost and John Heisman,
so I didn't think it was highly revelatory."
At least not to
the folks living in Middle America.