?Give this thing a golf name instead of a baseball name—the International Tournament of Champions, let's say, or The Winner's World.
?Make a player win something or other to qualify—even a Scandinavian Open—instead of coming in off a money list or out of an order of merit.
?Up the purse to $1 million and give the winner $200,000, at least more than any other event, and more than he could earn in two dozen corporate outings.
?Move the championship to some exotic locale where the competition could turn up in prime time on American television as the genuine grand final event of the calendar year. This would have the advantage of a course where the water tower over the clubhouse wouldn't look as if it were seeking a dogfight with the Goodyear blimp—again.