It was 1972, and Mitchell was a promising 29-year-old on the Tour. He played brilliantly at Augusta that week—17 holes a day. His week at 12 only Stephen King could love: 5-5-5-4, seven over par. Yet he lost the tournament to Nicklaus by only three shots. "I made double bogey every way you could think of," says Mitchell, who is aiming toward a comeback on the senior tour. "I got stuck up in the honeysuckle one day, hit it into the water the next and got buried in the bunker another day. That dang hole cost me the tournament." He won the Tournament of Champions two weeks later and finished 11th on the money list that year, but after that he never won another tournament and never finished in the top 60 on the money list again.
Twelve has been a thorn in golfers' Sansabelts since the first Masters, in 1934, when Ed Dudley made four 4s there and lost the tournament by three shots. Three years later, Ralph Guldahl was running away with it when he came to 12, plunked his shot into the creek, chipped too far and carded a little 5. That left Byron Nelson to go on such a tear—a 2 on 12 and a 3 on 13—that he not only won the tournament, but also they put up a bridge in honor of his run. It spans Rae's Creek between the 13th tee and the fairway.
Sam Snead never lost a tournament at 12, but he almost did. In 1952, he and Hogan were tied starting the final round. Snead led by one as he came to 12. His tee shot, though, flew dead into the creek. Unluckily, the ball he dropped on the tee side of the creek landed in a depression. He flailed at it and plopped it barely over the water onto the grassy slope short of the green. He was lying 3, and still he wasn't on the green.
In those days, Snead had a caddie named O'Brien, nothing else, just O'Brien. O'Brien caddied for Snead in the Masters he won in 1949 and would again when he won in 1954. But this time victory looked impossible. Snead would make 6 at the 12th, sure as azaleas bloom in March. But that's when O'Brien looked at him and said, "We ain't out of this tournament yet, Sam." At which Snead chipped the ball, only to discover it had a lump of mud on it. Nevertheless, the ball wobbled across the green, mud and all, right into the cup. He went on to birdie 13 and 16, and beat Jackie Burke Jr. by four shots. "That was the best 4 I ever made in my life," Snead says.
But nobody lost and won more at 12 in one year than Venturi and Palmer in 1958. You could say entire careers were at stake.
Venturi was the talk of the Tour. Two years earlier, playing as an amateur in his first Masters, he had led until the final day, when he shot 80 and finished second to Burke. In a lot of ways, Venturi was like Palmer himself—handsome, rugged and preposterously talented. In fact, sportswriters considered Venturi more likely than Palmer to win that year.
On Sunday, Venturi was one shot down to Palmer. His tee shot on 12 landed in the middle of the green and stayed there for what looked like an easy par. Palmer's ball, though, sailed over the green, hit in the grass between the right back bunker and the green and plugged.
When Palmer got to the ball, he told the rules official there, the late Arthur Lacey, that he would be playing the embedded-ball rule and would take a free drop. It had rained the night before and again early in the morning, making the grounds sodden and squishy. A local rule at Augusta National allowed relief from an embedded ball "through the green," which means damn near anywhere you want except the tee, the green and the hazards.
Lacey, wrongheadedly, was having none of it.
"Not at Augusta you don't." Lacey is supposed to have said. Lacey was a fine British golfer from Buckinghamshire who had played on two British Ryder Cup teams.