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The Place to Be
Last week Snake Eyes Golf Clubs was one of 18 lucky companies to get last-minute space on the floor, but Snake Eyes assistant to the president Jim Lawrence had to camp out for two days for the privilege. Lawrence was sixth in line to register for cancellation space when the doors opened at 9 a.m. Tuesday. "It was crazy out there," he said. "We had chairs, coolers, the whole thing. One guy had a guitar and was singing The PGA Blues. It was like waiting for tickets to the Super Bowl."
His perseverance paid off. So did the S2,400 investment his company made in booth space. Snake Eyes, whose wedges retail for $200 apiece, took more than 750 orders during the first three days of the show. "Not bad for our first show," said Snake Eyes founder Ernie Vadersen. "We just had to be here."
Here are just some of the many eye-catching items that were available:
?Luxury golf carts designed by Elmo Meiners, an 82-year-old retired farm-equipment manufacturer. Elmco Incorporated's most popular model is the electric-powered two-passenger 11E Royal Ride, which lists for $7,872.00. A fully loaded 11E with such gizmos as a cassette stereo system, an in-dash fan and a pop-out sun roof runs well in excess of $12,000. But if you buy Elmco you also buy status, for Elmco is the golf cart of the stars. Jackie Gleason, Gerald Ford, Flip Wilson, Marilyn Monroe, Burt Reynolds, Willie Nelson and Chi Chi Rodriguez are but a few of the thousands who have been proud Elmco owners.
?For graphite lovers, Mizuno's new Gra-Flex golf glove. Graphite particles are bonded into the glove's cabretta leather to help lubricate the leather fibers, thus producing, according to the manufacturers, a longer-wearing and better-feeling glove. Mizuno also says the glove can be machine washed and dried without shrinking or stiffening.
?Twin Sphere putters from Freedom Sports of Seal Beach, Calif. The Twin Sphere was originally designed with ball bearings on the club head's heel and toe to make the putter sit an eighth of an inch off the ground at address. But fearful that the ball bearings wouldn't win approval from the USGA, Freedom Sports president Brett Smith substituted lead-filled aluminum spheres on the putter head just before submitting it for evaluation. His concern was for nought. After approving the putter, the USGA told Smith the club would have been acceptable even with ball bearings.