I had a heck of a time keeping my kids from grabbing all the pictures of the ballplayers. My wife, in particular, liked the piece on bubble gum by Jerome Weidman, because we are going through our own private Battle of the Bubble at home.
Columbia Pictures Corporation
I have just seen the first issue of Sports Illustrated and I hasten to congratulate you on a splendid job, magnificently done. The magazine far exceeds, in every respect, anything I thought possible in the field of sports.
Congratulations. If you can keep up the exciting interest and the powerful appeal of that first issue, the magazine can't fail.
St, James Theatre
The new magazine is a honey. Good writing, high readability, illustrations pat and highspot.
Flat Rock, N.C.
It's a magnificent job. Congratulations and best wishes.
The Institute of Contemporary Art
EDUCATORS & CLERGYMEN
The first issue is the nearest thing I have to a Gutenberg Bible.
The text is as good as the pictures. It seems to be in the tradition of John Kieran and Arthur Daley—free from dumb jargon
REV. ROBERT I. GANNON, S.J.
St. Ignatius Loyola Residence
SPORTS ILLUSTRATED is superb. It is more than "Sports Illustrated." It is "Sports Illuminated," for it lights up with new interest and deeper significance and richer meaning one of the great and growing areas in our world today.
HAROLD R. ELY, D.D.
Mt. Washington Baptist Church
If the aim of a democratic society is to bring out the best in the individual, physically, mentally and spiritually, Sports Illustrated supplies a definite medium to that end. At a time when the newsstands are loaded with publications ranging from commercialized filth to the glorification of the moron, this new periodical comes like a breath of fresh, clear air.
REV. REDMOND A. BURKE, C.S.V.
Director of Libraries
De Paul University