SI Vault
 
Stick Figures
MICHAEL BAMBERGER
February 08, 2010
Want to make a small fortune in the golf business? Start with a large fortune. Having learned that lesson, one SI scribe appeals to the Oracle of Omaha for a takeover
Decrease font Decrease font
Enlarge font Enlarge font
February 08, 2010

Stick Figures

Want to make a small fortune in the golf business? Start with a large fortune. Having learned that lesson, one SI scribe appeals to the Oracle of Omaha for a takeover

View CoverRead All Articles

Feb. 8, 2010

Mr. Warren E. Buffett

Berkshire Hathaway Inc.

3555 Farnam St.

Omaha, NE 68131

Dear Mr. Buffett:

I am an SI writer and one of your many fans. Your stock-picking speaks for itself. (Buying railroads in 2009, sir? Very Monopoly, very cool.) And then there's your candid and witty writing. (From your 2001 annual report, regarding your investment in a cement company: "Try to contain your excitement.") The wife and I use your GEICO insurance. I see signs of you on the golf trail. When the Ryder Cup was in Louisville in 2008, I dropped in on the Buffett Cup, your bridge competition, at a downtown hotel. During the Masters, I've done player interviews beside your locker in the Augusta National clubhouse.

Augusta National—that's got to be the hardest chipping course in the world, don't you think? And it is with chipping in mind that I write to you today, Mr. Buffett. I am the inventor of a utility golf club called the E-Club. (For Everyone, from Everywhere.) The E-Club is three clubs in one: putter, sand wedge and fairway wood. It's on the USGA list of conforming clubs, and I have a U.S. patent on it. I also have a 30-minute infomercial featuring Nick Price, Judy Rankin and various young assistant pros, all of whom can do unlikely things with it. And a storage unit in Feasterville, Pa., with, as I write this sentence, 723 E-Clubs in it. It's a nice little company—no debt, no other products—which I own with another golf nut. We call it Bantam Golf Co. I'm wondering if you'd like to buy it.

Here's what you'll get: The inventory. The infomercial. The U.S. patent rights. The name. The website. The mold to the club. Foundry contact information. And, with each club, a machine-washable headcover, black with red stitching.

I've been selling the club for $59. The only better value in golf that I know of is the $20 twilight green fee at the muni in Pacific Grove, up the road from Pebble Beach. Most weeks I'll sell at least one club, and some weeks two or three. Under your leadership, I believe sales would be more robust.

Continue Story
1 2 3 4