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Dearth of a (Good) Salesman
March 22, 2010
March Madness brings out the best—but more often the worst—in hoops tie-ins
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March 22, 2010

Dearth Of A (good) Salesman

March Madness brings out the best—but more often the worst—in hoops tie-ins

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Every year enterprising admen hope to use the refracted glory of March Madness as a promotional stimulus. The results range from the relatively reasonable to the downright cheesy. Accordingly, we present SI's March Madness Cheeseball Ratings, which go from one ball (decent taste) to five (it's the cheesiest!).

Baseball Hall of Fame's Bracket Baseball

The best 32 teams of all time are bracketized; fans vote game by game, netting a mythical alltime champ

Breakdown

Classy fun, even if it means wasting more precious minutes filling out another bracket [One cheese ball]

Vas Madness

Urologists in various towns try to persuade you that the tournament is the perfect opportunity to have that long-sought vasectomy. After which, the pitch goes, "You can stay in your bathrobe all day"

Breakdown

Indeed, surgery comes with a doctor's note prescribing "four days' bed rest," thus optimizing tournament-watching time [Four cheese balls]

Mulch Madness on DIY Network

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