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Another high-earning Yankees veteran whose contract (through 2016, with an option for '17) is only going to get larger each year, Sabathia, 32, has an impressive stable of deals with Nike, Jordan Brand, Pepsi, Topps and Sony.
23 PRINCE FIELDER Tigers first baseman
Super-agent Scott Boras helped Fielder get a nine-year, $214 million deal from Detroit in 2012. You'd think his popularity and swagger would have earned the 29-year-old slugger more endorsement love, but for now he has only small deals with companies such as Topps and Chevy.
24 AMAR'E STOUDEMIRE Knicks forward