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The six-time All Star makes slightly more in salary than his teammate Anthony (No. 20) but the 30-year-old Stoudemire doesn't have the same brand power; his endorsement deals include Nike, Sheets energy strips, Scholastic and Zico coconut water.
25 RYAN HOWARD Phillies first baseman
The 33-year-old slugger continues to be a marketable face: He has deals with Under Armour, Rawlings, Subway and ABC television. You may also have seen him playing a dopey version of himself ("professional baseball player Ryan Howard") on The Office.
26 TIM LINCECUM Giants pitcher