For a while Kemp, 28, was the face of the new Dodgers after signing an eight-year, $160 million deal in 2011, but no big endorsement deals followed. Notably, he is pictured, bat at the ready, on pouches of Big League Chew, as is Phillies pitcher Cole Hamels.
31 DWIGHT HOWARD
There was the chance that Howard's off-court stock would rise after his trade from Orlando to Los Angeles last fall, but that hasn't happened. Advertising experts say that his bad attitude in recent years has hurt his marketability, which is why he has only three big-name deals: Adidas, Gatorade and Acuvue contacts.
32 VERNON WELLS