In 2015, the flamethrowing righty's salary will go up to $28 million, which will likely put him even higher on the list. Verlander, 30, has deals with Reebok and Phiten.
39 ROY HALLADAY
Halladay's ERA was as low as 2.35 in 2011, but it spiked to 4.49 last year and was 8.65 on May 6 when the 35-year-old went on the DL with soreness in his right shoulder. His biggest corporate relationship is with 2K Sports, which put him on the cover of its MLB 2K11 game.
40 MATT CAIN