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March 13, 1972 | John Carol
A little over a year ago Kenyon and Eckhardt, a New York ad agency, came up with a study that claimed to show that basketball was the sport of the '70s. The 65-page treatise held that basketball is a simple game...
November 08, 1971 | Jack Craig
When Roone Arledge of ABC Sports sits down with the television brains of the NCAA in Kansas City shortly, confronting them will be the sort of scenario favored by As The World Turns or Dear Abby. The one that asks...
January 12, 1970 | William Johnson
Or how the networks scheme, plot and concoct in the best espionage tradition as they try to do in their brothers at the bidding table and bring home to their viewers the sporting bacon
April 25, 1966 | Roone Arledge
Roone Pinckney Arledge, the vice-president and executive producer of sports programs for the American Broadcasting Company, does not use his middle name. "Roone is weird enough," he explains. As far as he knows,...
May 04, 1964
•Joseph A. W. Iglehart, chairman of the board of the Baltimore Orioles, on the suggestion of ABC TV President Thomas W. Moore that sports change their traditional patterns to better suit TV: "In the league he is in,...