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May 02, 1960 | Arthur Murphy
Late in 1953 a TIME Inc. editor wrote a memo. He was part of an experimental project aimed at the publication of a new magazine.
August 30, 1954
SIRS: YOU'VE SCORED TOUCHDOWN, HOME RUN, GOAL, STRIKE, EAGLE, ACE, RINGER, CHECKERED'FLAG, KNOCKOUT, FALL, ROUGE, HAT TRICK, CHECKMATE WITH YOUR FIRST ISSUE. ELMER BLASCO ST. LOUIS
August 16, 1954 | H. H. S. Phillips Jr.
Sports Illustrated is the newest offspring of Time Incorporated. And as with any new arrival, friends and relatives are bound to gather round and look for family likenesses.
September 01, 2008
Henry R. Luce 1898--1967
August 13, 1979 | Kelso F. Sutton
This is the 25th anniversary of our first issue, but not the first time that this space has been used to call attention to SPORTS ILLUSTRATED'S longevity. That occurred in February of 1955, when we reached our...