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The London Games became a global social-media conversation, connecting fans with athletes and each other as never before. That's a major reason why Olympic popularity is trending upward
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In five short years, Twitter has transformed sports
August 17, 2009 | Pablo S. Torre
are flummoxed, something they don't like to be a week into training camp. What to do about Twitter? The league encourages players to join the social media site (about 300 have accounts), and commissioner Roger...
July 27, 2009
Pairs of sneakers the Pistons' Charlie Villanueva will donate to children in the Dominican Republic, after losing a bet with the Raptors' Chris Bosh to see who could reach 50,000 Twitter followers first.